Executive Director

I started with WEMSA in June 2018 as the new Sales Manager. My role expanded and grew into the Director of Sales, Marketing, & Advertising. In this position, I mainly focused on the partners of WEMSA. From exhibitors who purchase a booth at our conference to our Group Buying Partnerships to our WEMSA Business Members, my job was to make sure our partners feel and receive value.


After some transitions at WEMSA, I was promoted to be the Executive Director.

Previous to WEMSA, I was a Regional Sales Manager, National Accounts Manager, and a Sales Data Analyst for a healthcare Fortune 100 company and a healthcare startup. Prior to those roles, I owned and operated a remodeling company out of Washington County, WI. I have my Masters in Strategic Marketing, Bachelors in Information Technology and Healthcare Administration.


I have been a speaker at regional and state Fire and EMS conferences and leadership symposiums. I was also a candidate for the 83rd State Assembly District in Wisconsin. My background includes marketing, branding, recruitment and retention, social media, leadership training, and operations.